The toughest challenge for independent musicians isn’t the creative process, but confronting the daunting statistics of engagement. Achieving meaningful listener interaction often requires hundreds of thousands of views, which can be overwhelming given the demands of daily life. This creates a paradox: as artists strive to market themselves, they risk sacrificing their time to create. Despite this disheartening reality, the essence of music—expression beyond numbers—remains a powerful motivator.
Discussion Prompt: In an industry driven by metrics, how can independent musicians maintain their authentic voice while still navigating the marketing landscape?
